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Media Relations


Sergeant Jim Cota is assigned as the Police Department's Public Information Officer (PIO) and reports directly to the Chief of Police. He serves as the department's liaison with the news media.  The PIO is responsible for providing the media and public with accurate information on crime incidents, police department's policies, procedures, services, and other related events.

Sergeant Cota started his career with the Laguna Beach Police Department in 1995, with his most recent assignment as a watch commander in field services.   If you have any questions regarding duties of the PIO or are interested in more information about the Police Department, please contact Sergeant Cota at (949) 464-6671 or email him by clicking here.

Media Team 

The Police Media Team (pictured above) was established in 2016 by the Chief of Police to increase engagement with our community through multiple platforms including social media. The team is a special assignment and consists of eight (8) sworn and civilian employees. In 2016, the Police Media Team developed, produced, and created the Laguna Beach Police Recruitment Video which has been viewed tens of thousands of times since release in October.

Media Platforms include: Facebook, Twitter, Instagram, Nextdoor.com, website news articles, and Public Service Announcement (PSA) videos.

2016 PSAs – Halloween Safety, Coyote Awareness, & Holiday Safety.

Give us a “like” or follow us @LagunaBeachPD 

Social Media Commenting Policy

Thank you for engaging with Laguna Beach Police Department on social media. The Laguna Beach Police Department uses social media to provide an online information source focused on City of Laguna Beach and the Laguna Beach Police Department issues, projects, news and events, and is not intended as a public forum. We welcome comments, questions, and ideas from all sides. While our goal is to foster engaging, informative, and productive conversations, we also expect an acceptable degree of respectfulness and civility from all parties.


Our police media team responds to questions as soon as possible, and monitors all comments during regular business hours. We reserve the right, but do not have an obligation, to delete any comments deemed inappropriate. Our failure to immediately comment upon, or remove a submission, as well as our use of the specific social media account’s acknowledgement or response features, should never be seen or treated as an endorsement.

A comment may be deleted if it:

  • Is not topically related to the posting being commented upon; 
  • Uses abusive, vulgar, offensive, profane, sexual, threatening or defamatory language or content; uses terms that target specific individuals or group based on race, color, sex, sexual orientation, national origin, ethnicity, age, religion, or disability; or suggests or supports illicit or potentially harmful activity; 
  • Contains commercial advertisement or solicitations, or political endorsements of a person, entity, issue or cause; 
  • Contains a malicious code, virus, or any other item that may interfere or disrupt the City of Laguna Beach's technology services, servers, computer systems, or networks. 
  • Compromises the safety or security of the public or public services, or employees of the City. 

For official business and any feedback requiring prompt action or a formal reply, we welcome you to contact the Laguna Beach Police Media Team (email pdmedia@lagunabeachcity.net or (949) 497-0389) during business hours. If you have an emergency, call 911.